It’s strange to think that there was a life before sneakers. Or a life before sneakers as we now know them, that is. What did we all wear day-in-day-out before sneakers? Or a more haunting thought; where did you have to go to buy a pair of all-leather luxury sneakers a few years back? Come to think of it, actually no, it doesn’t even bear thinking about.

Today, sneakers are not a 'style sensation' or a comfortable choice of footwear, but a crucial part of our everyday wardrobe. Which is why we need our sneakers to be a little bit more durable than before. It’s a calling that not many brands have managed to answer, but Swedish-based North 89 has succeeded in doing so with its all-new weather-proof collection of winter sneakers.


The all-new North 89 capsule collection is built on a seasonal range of sneakers that fuses serious weatherproof functionality with a modern, minimal aesthetic. Quite a combination. Where high-top sneakers and ‘sneakerboots’ have failed, North 89 have found a way to offer practical winter sneakers without compromise. North 89’s signature models the No.1 and No.2 combine high-grade textile uppers with suede detailing and reflective sole stitching. Available in warm winter hues of Black, Blueberry, Ebony, Ash and Midnight – North 89’s new weather-proof upper is complemented by matching waxed cotton laces, a full calfskin lining and a rugged Italian Margom cupsole with a full memory foam insole.



Sometimes, though, we can only say so much about how good a sneaker actually is, so here’s what founder of North 89, Gustaf Secher, had to say about the all-new collection. “I found that there was a gap between sneakers and functionality. We have varying weather conditions here in Sweden, with harsh winters but relatively warm summers. With that in mind, I wanted to create something that adapts to the changing seasons that we experience in Scandinavia and in many other places around the world.”


Sounds good, doesn’t it? Shop and explore the latest North 89 collection at OPUMO.

Be sure to check out our ultimate guide to men’s trainers.