Private White V.C. is an iconic British menswear brand, committed to producing garments of the highest quality, all manufactured in its very own factory nestled in the heart of Manchester. Private Jack White was a true English gentleman and a World War One hero.
Awarded the Victoria Cross in 1917, Private Jack White returned to Manchester as an apprentice at the factory which now carries his name, eventually becoming its owner. The brand, now owned and managed by Private Jack White’s great grandchildren, proudly utilises the finest British materials and craftsmanship to create high-quality men’s rainwear, coats and jackets.