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British brand Reebok was founded in 1958 but it wasn’t until 1979, at the Chicago International Sneaker Trade Show, that the brand made a real splash in the wider world of sports sneakers.
Reebok was the first brand to launch a shoe-line solely dedicated to women, and its innovative design ethos has steered the brand’s evolution through sports, music and street culture with some of its most-loved styles ranging from the Reebok Classic, the low-top C85 and the InstaPump.
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