New Balance is just another example in a long list of blossoming US-UK relations, as the US and UK manufactured sneakers made by New Balance have a long and illustrious history for being some of the most comfortable shoes on the market. With its roots originally anchored in orthopaedics, New Balance started out designing patented support soles, but it wasn’t until the 1970’s that the brand used this knowledge to put it to developing comfortable sneakers.
New Balance’s initial idea was to appeal to everyday people rather than a select group of athletes. Staying true to these ideals, the brand has gained recognition worldwide and has recently re-surfaced as a streetwear and sneaker favourite. It is this dedication to their values that has earned New Balance a following of fans who favour the American sneaker brand for some of their stand-out styles such as the New Balance 991, the all-new New Balance 997 and the classic New Balance Running shoe, the 574.
New Balance’ latest collection of sneakers – which includes some of the brand’s most popular styles including the New Balance 991 and 997 – has just landed online at OPUMO. So we thought it came at the right time to let you know about the fit of New Balance – as getting your New Balance sizing correct is an important part of choosing the perfect pair of sneakers.
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Utility ArchiveClay Range Travel 55L Backpack £240
A Day's MarchKhaki Cropped Trousers £85
New Balance fills the void for young men and women looking for a versatile, stylish sneaker that over-delivers on quality and comfort at an affordable price. So you’d expect this dedication to craft to mean that every pair of New Balance shoes fit and feel exceptional, and you’d be right. New Balance fit true to size, which makes the whole process relatively simple. What is more, New Balance shoes are made to fit directly out of the box. They do not need to be broken in, plus they’re available in half sizes too.
Buying your pair of New Balance’ at OPUMO is made even easier, as the sizing conversions are listed beneath each New Balance sneaker under the ‘Size Guide’ drop down menu. There, you will see that we use standard UK sizes along with a conversion chart that displays US and EU sizes of each sneaker too.
Key points to consider:
- New Balance fit true to size