It’s a new year and we’ve got a new look at OPUMO. Alongside this new look comes a whole host of exciting new brands from all around the spectrum. Whether you were growing weary of your wardrobe or tired of your interiors, a bunch of burgeoning new brands are here to remedy the situation. With so many new arrivals, each more attention-grabbing than the last, it’s easy to let some fly under the radar. If you know us at all, you’ll know that we hate the idea of great design going unnoticed. That’s why we like to formally introduce our readers to new brands, laying down what we think makes each one special and filling in the background. Up next is Wall of Art.
The story behind Wall of Art
When founders Annika and Nicklas moved into a new apartment, one of their first moves was to fill the empty walls. They searched for hours, coming across the same designs over and over again online. Unique, artisan prints that didn’t cost a fortune were almost non-existent. Instead of settling for art prints that didn’t capture their imaginations, Annika picked up the paintbrush and made some pieces herself.
Wondering whether more people might like to decorate their homes with Annika’s work, the couple researched production and marketing options, soon to find that it was complex and time-consuming. Annika and Nicklas had discovered the problem that Wall of Art would solve.
Wall of Art's mission
The difficulty and investment necessary to properly market artwork rules the option out for many artists, especially younger, unknown artists. This makes it difficult for these creatives to reach a wider audience, and that’s why Wall of Art exists. Acting as the art gallery of the future, Wall of Art makes it easy for emerging artists to sell their art as art prints, taking care of the practicalities, from marketing to production and shipping.
Our favourite prints
Shop Wall of Art at OPUMO.
Discover Federico Winer, the artist that should be on your radar.