Words by Lucy Thomas
Since its inception in 2014 in Lisbon by Isabel and Jose Maria, JAK Shoes has built up a steady reputation for being ‘sneaker perfectionists’; as the brand creates a range of modern, minimal sneakers that are made with precision, care and the highest quality craftsmanship. Completely sourced and manufactured in Portugal, JAK’s shoes are all made instantly recognisable thanks to their refined appearance, impactful presentation and unique array of colourways. Best of all, JAK have just released a sun-blushed ensemble of both the Royal and Legacy sneakers, just in time for the high-tide of summer.
Beyond the array of new colourways, it’s still the multi-generational shoe production from Portugal’s finest family-owned factories that gives JAK the edge. These handpicked suppliers ensure that testing and crafting of each pair of sneakers goes down to the finest detail – which is somewhat of a rarity for a premium sneaker that comes at such a pretty price point, too.
For a long time, The Legacy has been the definitive silhouette in the JAK footwear collection as it pretty much epitomises the brand’s ability to push boundaries through innovative design and inventive detailing. We believe that a classic gum sole can transform the fortunes of any sneaker, so it comes as no surprise that JAK has enrolled the classic gum sole across every Legacy silhouette this summer. The sneaker makes the most of its gum sole by contrasting it with a range of coloured suede uppers, including Rust, Nude and Niagara Blue.
If you’re already looking one step ahead of summer and searching for a sneaker that can see you through the last couple months of sun and then comfortably into autumn and winter too, then the new JAK Royal silhouette is just the thing you’re after. Versatile and classic in the way many well-built, premium sneakers are, the Royal is defined by its smooth full-grain leather uppers, premium natural calfskin leather lining and shock proof innersoles.
Shop the latest JAK shoes collection.
Be sure to check out our ultimate guide to men’s trainers.
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