Magnum Force, 1973 Bill Gold Original Poster

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In the first sequel to 1971's brutal crime drama Dirty Harry, Clint Eastwood reprised his career-defining role as maverick San Francisco police detective "Dirty" Harry Callahan in the 1973 action thriller Magnum Force, which sees him on the trail of a band of vigilante cops who are bumping off the city's notorious criminals.

As part of a creative partnership with Eastwood that kicked off with Dirty Harry and would continue for the next three decades, legendary poster designer Bill Gold nailed it again with his less-is-more artwork for the Magnum Force campaign, which focused on an edgy monochrome image of Harry with his .44 Magnum, shot by Philippe Halsman with a wide angle lens to blow up the proportions, with the title in a piercing splash of violent blood red.

Honouring his friend and collaborator in the foreword to Bill Gold: Posterworks, Eastwood praised Gold's ability to ...[match] the human emotions of these pictures with unforgettable images.

With probably the best artwork from the campaign, this US Special Display was produced in limited quantities as a promotional poster to be given away in participating cinema lobbies.

Very popular with collectors, this poster has previously sold for up to £2,500 at Christie's auction house (June 2010).

Size Guide

28 x 20 in. (71 x 51 cm.)

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Rock Paper Film
  • Rock Paper Film
    • ESTABLISHED 2017
    • FOUNDER Caitlin Graham
    • ORIGIN United Kingdom
    • KNOWN FOR The Finest Original Vintage Rock & Film Posters
  • Rock Paper Film was founded in 2017 by Caitlin Graham – a leading expert in vintage posters and entertainment memorabilia. Her invaluable experience to source, research and authenticate posters from around the world ensures that the brand’s selection is wholly unique and incredibly rare.

  • Specialising in movie and music posters from the 1920s to the present day, Rock Paper Film only sell original posters. This means posters that were printed in limited quantities for display in cinemas at the time the film was shown or for promotional purposes in advance of an album or tour.