RAINS has long been synonymous with stylish, functional outerwear that doesn’t compromise on aesthetics. This season, the Danish brand continues to push the boundaries of weather-ready fashion with its Autumn/Winter collection, blending Scandinavian minimalism with cutting-edge design. Whether you're navigating the unpredictable city weather or embracing the great outdoors, RAINS' latest offerings promise to keep you both dry and on-trend. Ready to discover what makes this collection a must-have? Read on for everything you need to know.
What’s New in RAINS' Autumn/Winter Collection?
For Autumn-Winter 2024, RAINS places a strong emphasis on refining, editing, and meticulously developing its archetypal designs. The collection introduces new additions that round out a comprehensive outerwear range, engineered to withstand varying forecasts around the globe. Alongside the outerwear, RAINS' bags and accessories are designed to articulate a lifestyle of continuous exploration, catering to diverse needs from daily commutes to long-haul travels. Utility never compromises design in this collection; each piece achieves a rich balance between function and fashion, ensuring that RAINS remains at the forefront of stylish, performance-driven apparel.
What Products Is RAINS Known For?
RAINS has built its reputation on its signature raincoats, which are crafted from lightweight, waterproof PU-coated fabrics. These coats are celebrated for their clean lines, minimalist details, and versatile color palette. This season, the brand expands its offering with insulated jackets and parkas, designed to provide warmth without bulk. The collection also includes a range of waterproof accessories, from backpacks to bucket hats, ensuring that every part of your ensemble can withstand the wettest of conditions.
What Is RAINS’ Approach to Sustainability?
RAINS has always been mindful of its environmental impact, and this collection is no exception. The brand has made significant strides in sourcing more sustainable materials, including recycled polyester and bio-based PU, which reduce the reliance on fossil fuels. RAINS’ design philosophy centers around longevity—each piece is built to last, offering a timeless alternative to fast fashion. Additionally, the brand has implemented more sustainable production practices, such as reducing water and energy consumption in its manufacturing processes.