Whether you're Christmas shopping, making a big purchase or conducting a full-scale wardrobe overhaul, Black Friday 2024 is one of the best times to do it. For those who wait, Black Friday is an opportunity to pick up huge bargains and save big. But for every genuine deal-of-a-lifetime offer, there's several thinly veiled cash-grabs providing little in the way of actual value.
To help you cut through the noise, we've pulled together the best Black Friday 2024 deals from some of our favourite brands. From discounts on design-led home décor to savings on style, here are the offers you won't want to miss.
Wax London
Wax London is the sort of brand you could easily curate an entire capsule wardrobe with. Casualwear? Check. Tailoring? Check? Underwear and accessories? Check and check. What’s more, the brand is rooted in sustainability, leaning into the use of materials like organic cotton and recycled polyester. Sound like your kind of thing? Well now is the perfect time to pick up a piece or two given that Wax is offering up to 50% off for Black Friday 2024.
Wahts
If your wardrobe is crying out for elevated basics, Wahts has you covered. The Amsterdam-based label is known for its clean-lined, minimalist staples that balance smart design with everyday comfort. Whether it’s a soft merino hoodie or impeccably tailored jersey trousers, there’s a piece for every casual-yet-refined occasion. This Cyber Weekend, enjoy up to 50% off and build a wardrobe that works just as hard as you do.
L’Estrange
Few brands embody the capsule wardrobe ethos like L’Estrange. By combining pared-back design with high-quality materials, the label creates multi-functional pieces that eliminate the need for excess. This Black Friday, L’Estrange is offering tiered discounts – spend £180 and get £35 off, or go big with £400 off when you spend £1000. It’s a smart way to stock up on fewer, better things.
CDLP
CDLP has turned the basics game into an art form, specialising in luxurious underwear, loungewear, and essentials crafted with eco-friendly materials. Its “Black Feast” promotion offers up to 50% off, making it the perfect moment to overhaul your drawer with the kind of pieces that feel indulgent but look effortlessly cool.
Myrqvist
Handcrafted in Portugal and designed with Scandinavian precision, Myrqvist creates footwear that balances durability with elegance. Expect classic designs like Chelsea boots and Derbies with subtle updates that make them stand out. For Black Week, you can save up to 35% – an excellent excuse to treat yourself to shoes that are built to last.
ELLIKER
We've been fans of ELLIKER's outdoors-inspired accessories for a while now, so it was music to our ears when we heard the British brand was going to be stepping into the apparel market this year. Known for encouraging the ethos of "Getting Into Nature," ELLIKER is merging its signature functionality with stylish, innovative, practical designs. In short, this is functional outdoor gear without the fuss. And you can get up to 30% off the range this Black Friday.
Travelpro
For frequent flyers and weekend warriors alike, Travelpro is the luggage brand to know. Its thoughtfully engineered suitcases and travel accessories are built to withstand the rigours of constant travel while looking effortlessly sleek. This Black Friday, the brand is offering up to 50% off sitewide – ideal for upgrading your carry-on or checking off the perfect gift for the jet-setter in your life.
Gloverall
Gloverall’s duffle coats have been a menswear mainstay for decades, and the brand continues to deliver outerwear that’s as practical as it is stylish. This year’s Black Friday sale comes with early access for those who sign up, so you can secure a classic winter coat at a great price before the rush begins.
Pangaia
Pangaia combines innovative materials with a commitment to sustainability, offering everything from organic cotton sweats to biodegradable outerwear. For Black Friday, the brand is doing things differently – unlock 30% off when you donate to one of their chosen charities. It’s a rare chance to shop responsibly while making a positive impact.
Nordic Knots
For those looking to add warmth and texture to their homes, Nordic Knots’ Black Friday sale is not to be missed. Known for their Scandinavian-inspired rugs and curtains, the brand is offering 15% off the entire range, with outgoing styles discounted by 30%. It’s an opportunity to upgrade your interiors with timeless designs.
Stiksen
Caps are rarely this well-considered. Stiksen takes the humble hat and elevates it with premium materials and a minimalist aesthetic, making them ideal for both style-conscious city wear and outdoor adventures. With 25% off sitewide this Black Friday, it’s the perfect moment to add one to your rotation.
Aspinal of London
Luxury leather goods don’t come much better than Aspinal of London. Known for its exquisite craftsmanship and timeless designs, the brand offers everything from classic wallets to elegant briefcases. This Black Friday, you can enjoy up to 50% off the full collection – ideal for gifting or treating yourself to something special.
London Sock Company
Sometimes, it’s the smallest details that make the biggest difference, and London Sock Company specialises in just that. The brand’s premium socks – crafted with fine materials and meticulous attention to detail – add a subtle pop of colour and pattern to any outfit. This Black Friday, they’re keeping it simple with 10% off all month, giving you plenty of time to refresh your sock drawer.
Carl Friedrik
Carl Friedrik knows that a good bag or wallet isn’t just an accessory – it’s a daily essential. The brand’s sleek leather goods, from briefcases to card holders, are designed to stand the test of time, both in style and durability. With 30% off sitewide this Black Friday, it’s the perfect chance to upgrade your everyday carry.
JAK
JAK keeps things clean and uncomplicated, offering minimalist sneakers made in Portugal using premium materials. Whether you’re after crisp white low-tops or versatile tonal designs, their footwear has a timeless appeal that works year-round. This Black Friday, enjoy 21% off.
Meller
If you’re in the market for stylish eyewear at an affordable price, Meller should be on your radar. The brand offers contemporary sunglasses and blue light glasses in a range of sleek, modern designs. For Black Friday, they’ve upped the ante with a two-for-one deal, making it easy to stock up on your new favourite frames.
Ryan London
Ryan London is all about elevated leather accessories designed for modern life. The brand’s premium laptop sleeves, phone covers and AirPod cases bring a touch of refinement to everyday life. This Black Friday, take advantage of 20% off and bring a touch of understated sophistication to your wardrobe.
Next up: The best Christmas gifts for the design lover in your life.