MKI Miyuki-Zoku was founded in 2010 by Vik Taylor, a Leeds local who at the time was on a mission to shake up the city's fashion scene. Fast forward ten years and it's clear that MKI's impact has reverberated far beyond its birthplace of the north of England.
In an oversaturated and increasingly overwhelming fashion market, MKI stands out for its forward-thinking approach towards menswear design and manufacturing. Its ethos is predicated upon offering high quality garments at modest price points. Accessibility – in terms of both wearability and affordability – is a core tenet of the brand, and it prides itself on maintaining a reasonable pricing structure without compromising on quality or style.
When it comes to MKI's aesthetic, the key is in the brand's name. MKI Miyuki-Zoku was a youth tribe formed in the summer of 1964 in Ginza, Japan. They were the first Japanese to adopt elements of American Ivy League style, a look that still imbues MKI's cutting edge design-led collections today. Expect clean-cut silhouettes, functional fabrics and subdued colour palettes, characteristics that permeate everything from the brand's heavyweight crinkle nylon tracksuits to its ultra-soft jersey staples to its wet weather-ready transparent rainwear collection. Traversing the aesthetics of streetwear, collegiate style and functional outdoor attire, this is clothing that can't be pigeonholed. It's no surprise this brand from Leeds has garnered a global following. See what all the fuss is about and try MKI out for yourself.