A lot can happen in a lifetime. Notwithstanding the change of styles, tastes and trends sometimes, something, a piece of clothing, jewellery or accessory will survive the experience with you. Men’s watch specialists Farer, born out of the desire to create high-quality timepieces, are intent on making that very ‘something’ to last a lifetime.
Farer’s dedication to longevity is engraved within the brand’s DNA. The name Farer, derived from the medieval term for traveller, represents the innovative and evolving nature of the brand. Embracing a sense of adventure from a selection of global explorers, every watch in Farer’s debut collection is named after and famed adventurer and designed to accompany their new owner through life’s journeys.
The ability to withstand trends to grow and age expertly over time has propelled Farer above the parapet of like-minded watch brands. Designed in Britain and made in Switzerland, every detail of a Farer is meticulously considered, from the premium metal casings, Italian calf leather straps and sapphire crystals. Made for individuals with an eye for detail and an obsession for exploration and progressive design.
Without being beholden to history, Farer combine the standout principles of colour, texture and dedication to detail, to re-write history through their debut collection of seven contemporary watches.
Discover the style to match your sense of adventure with the story of Farer’s watch series:
Representing Farer’s dedication to authentic design and longevity is the dynamic Carter Black Leather Watch. Designed for the continental traveller, the watch takes its name from British archaeologist Howard Carter, famous for his pioneering work across Ancient Egyptian culture. World-renowned for his discovery of the buried pyramids containing the tombs of Egyptian Kings in 1922, Farer pay homage to Carter’s innovative methods through unique features of their own. Most noticeably the GMT dual time date function that sits upon a matte black dial within a stealth-inspired black 39.5mm case.
In true adventurer spirit, the Stark is a refined and versatile timepiece, defined by its striking sub-dial design. Named after Dame Freya Stark, the first Western explorer to journey through multiple regions of the Middle East, the Stark features subtle traditional design details in the form of a silver sun-ray dial alongside bold red hands and a date marker. While the 39.55mm brushed stainless steel case alongside the dial’s brown crown, embossed with the Farer marque, adds a clean and contemporary feel to the dial.
Named after the British explorer – George Mallory – the Mallory Watch is an essential for the urban adventurer. Famed for his three-worded response when asked why he wanted to climb the highest mountain in the world, “Because it’s there,” George Mallory’s dedication forms the inspiration for this three-hand watch. The all-black aesthetic is complemented with a black matte dial and a strong black nato canvas strap, decorated with Super-LumiNova numbers and hands. Driven by a reliable Swiss made ETA 955.102 movement, the Mallory is refined with a Farer compass engraved on the reverse of the dial for a subtle touch of sophistication.
Shop the Farer collection online at OPUMO.