Shred black runs then hit the après bar without needing a wardrobe change
Skiing isn’t just a sport – it’s an opportunity to make a statement. For the style-conscious skier, the slopes are as much a runway as they are a playground, and the right gear can say as much about you as your tailoring back home. Gone are the days when performance came at the expense of aesthetics. Today’s top ski clothing brands balance technical precision with sharp design, ensuring you look as good carving powder as you do sipping Génépy at après-ski.
From cutting-edge innovation to timeless designs, these brands deliver gear that performs and turns heads. If you’re hitting the slopes this season, here’s where to start.
Arc’teryx
In the heart of British Columbia’s rugged terrain, Arc’teryx has honed its craft and cemented itself as one of the world's best ski clothing brands. The label specialises in ski wear designed to endure extreme conditions. Its jackets and pants utilise technical fabrics that shield against wind and water while remaining breathable. Lightweight insulation provides warmth without restricting movement, making the gear ideal for layering. Minimalist designs reflect a focus on function, not excess. With roots in climbing and mountaineering, Arc’teryx builds durable, precise gear for those who demand reliability on the slopes.
Oakley
Performance and innovation define Oakley’s approach to ski wear. Known for its revolutionary Prizm lens technology, the this ski clothing brand enhances clarity on the slopes by improving contrast and colour. Seamless helmet and goggle integration ensures both safety and comfort. Its outerwear is crafted with flexible fabrics and ergonomic cuts that prioritise freedom of movement. Oakley collaborates with athletes to test and refine its designs, ensuring they meet the demands of high-performance skiing. Bold lines and striking aesthetics make Oakley’s gear stand out on any mountain.
Picture Organic Clothing
Sustainability takes centre stage at Picture Organic Clothing. By using recycled and bio-based materials, the French brand has redefined eco-conscious ski wear. Waterproof membranes and insulating layers ensure comfort in all conditions, from icy winds to fresh powder. Picture’s bold patterns and vibrant colours add a youthful energy to its designs. Durability is a priority, with pieces made to last multiple seasons and reduce waste. For skiers who want their gear to reflect their values, Picture delivers a blend of style and responsibility, making it one of the best ski clothing brands around.
The North Face
Few names carry as much weight in outdoor gear as The North Face. Its ski collection is built for performance, combining Gore-Tex fabrics with versatile insulation options. Jackets and pants protect against the elements while maintaining breathability, making them suitable for any alpine environment. Clean, modern designs transition effortlessly from mountain to après-ski. Accessories such as gloves and hats complete a well-rounded offering. Decades of expertise make The North Face a trusted choice for skiers seeking reliable, no-nonsense gear.
Patagonia
Environmental responsibility drives Patagonia’s approach to ski wear. The brand’s jackets and shells use recycled materials and are built for durability, ensuring they perform season after season. Patagonia’s layering system allows skiers to adapt their outfits to changing conditions, whether on the slopes or at the lodge. Fair Trade manufacturing practices underpin its commitment to ethical production. These timeless designs offer functionality without excess, appealing to skiers who value quality and sustainability in equal measure.
Loro Piana
For those with more money than they know what to do with Loro Piana's ski gear will gladly help you offload some serious cash. Italian craftsmanship meets alpine practicality in Loro Piana’s ski wear. Known for its expertise in cashmere and wool, the brand incorporates these luxurious fabrics into jackets and trousers that insulate while remaining breathable. Waterproof treatments ensure functionality in snowy conditions, while tailored fits and subtle detailing provide sophistication. These pieces move effortlessly between the slopes and the chalet, offering versatility and style. Loro Piana caters to those who appreciate refined, understated (and eye-wateringly expensive) performance wear.
Kjus
Swiss precision defines Kjus’ ski wear. Designed to optimise movement, its jackets and pants use stretch fabrics and ergonomic cuts for maximum comfort. Lightweight insulation keeps you warm without adding unnecessary bulk, while waterproof layers protect against snow and moisture. The brand’s clean aesthetic ensures its pieces work just as well off the slopes as they do on them. For skiers who prioritise technical performance and understated style, Kjus offers a thoughtful solution.
Houdini
A focus on sustainability sets Houdini apart in the world of ski wear. Recycled fibres, biodegradable materials, and circular design principles guide the creation of its jackets and layering pieces. These minimalist designs excel in performance, offering waterproofing, breathability, and adaptability for varied conditions. Durability is built into every item, encouraging skiers to invest in gear that lasts. Whether navigating backcountry trails or enjoying après-ski, Houdini caters to those who want their clothing to align with their values.
Fusalp
Tailored ski wear with a heritage twist defines Fusalp. Founded in 1952 in the French Alps, the brand combines sharp, fitted designs with modern materials. Weatherproof wool blends and insulated layers ensure warmth and protection without sacrificing elegance. Signature chevron details and clean lines make each piece distinctive. Fusalp’s gear transitions effortlessly between performance on the slopes and social occasions off them. For skiers who value both function and refinement, Fusalp offers a timeless approach.
Moncler Grenoble
Bold design meets technical performance in Moncler Grenoble’s ski wear. Lightweight insulation and advanced fabrics provide reliable warmth and weather protection. The brand’s iconic quilting and sleek silhouettes ensure that style is never overlooked, even on the coldest peaks. Practical features such as adjustable hoods and elasticated cuffs enhance usability, while striking colourways bring a modern edge to alpine apparel. Skiers seeking a blend of fashion and function find it here.
Aztech Mountain
Ski clothing brands don't come more jazzy than this. Aztech Mountain blends technical innovation with sleek, contemporary style. Jackets and pants are crafted from advanced materials that ensure warmth, waterproofing, and freedom of movement. Stretch panels and ergonomic construction enhance comfort during long days on the slopes. Clean lines and understated colours make the gear versatile enough for both mountain and lodge settings. For skiers looking for dependable performance with a polished aesthetic, Aztech Mountain is a smart choice.
Bogner
Heritage and innovation define Bogner’s place in ski wear. Established in 1932, the brand has consistently combined technical expertise with bold design. Insulated jackets and stretch pants provide both warmth and mobility, ensuring comfort in alpine conditions. Ergonomic cuts and statement patterns set Bogner apart, while the iconic ‘B’ logo underscores its reputation. From the slopes to après-ski, Bogner’s gear offers reliable performance with a distinct sense of style.
Now learn how to create the perfect après outfit.
